Work
STAT 2’s design sprints
How we modernized STAT incrementally through a repeatable design sprint process that kept UX ahead of Dev without sacrificing research, validation, or confidence in our decisions.
Benchmarking
Competitive Analysis
Design Sprints
Documentation
Measuring Success
Mockups
Pattern Library
Research Interviews
Usability Tests
Usage Data Analysis
UX Strategy
Wireframes
Don't redesign STAT!
Hired to redesign the flagship product, I then convinced the company NOT to redesign it for 7 years, and instead, focus on more impactful releases to our clients.
Brainstorming
Calculating ROI
Discovery Session
Measuring Success
Research Interviews
Surveys - Qualitative
URQBS
UX Strategy
Redesign STAT!
How I convinced the company to finally bring our flagship product out of the stone ages to decrease cancellations, increase conversions, and increase user satisfaction.
Design Sprints
Measuring Success
Pattern Library
Pitching
Prioritizing
Style Guide
Surveys - Qualitative
Team Restructuring
UX Strategy
Keyword ins/outs
How I refined an MVP to save months of work for the devs, 9 hours of CS time a week, and increased the unique value of our product... all without a fancy UI.
Benchmarking
Calculating ROI
Measuring Success
Planning
Research Interviews
URQBS
Usability Tests
UX Strategy
Wireframes
The Tags Summary tab
A quick project with an extremely lean design process that decreased our Churn rate by 41%.
Benchmarking
Beta Conducting
Measuring Success
Mockups
Usability Tests
UX Strategy
Wireframes
Accessible Bar charts
Reinvented how Bar charts can meet accessibility standards without sacrificing aesthetics.
Accessibility Audit
Mockups
WCAG Compliance
Wireframes
Arbutus Capital
How I rage-redesigned, SEO’ed, and rebuilt Arbutus Capital’s website, leading to a 24x increase in organic business enquiries.
Benchmarking
Competitive Analysis
Discovery Session
Measuring Success
Mockups
Prototyping
SEO Work
Style Guide
Usage Data Analysis
UX Strategy
Wireframes
My motto